Professional Photo Retouching Services for Product, Portrait, and Ecommerce Images

Photo retouching is the process of refining an image after a shoot by removing imperfections, cleaning distractions, and improving polish while keeping the final result believable.

Essentially, if you want to edit your final image to make it cleaner, more beautiful, or more refined, retouching is how you make that happen. Retouching will help you fix any issues that couldn’t be addressed at the photo shoot (or that you didn’t notice until you saw the images), or highlight the natural beauty of your models and products. Both professionals and DIY photographers often rely on retouching to get the perfect shot.

Photo retouching is also often referred to as image retouching, Photoshop retouching, airbrushing or Photoshopping.

We’ve mastered every technique in the book so we can fix blemishes, remove dust and specks, smooth wrinkles, and more.

Path handles the most common photo retouching tasks photographers and ecommerce teams need after a shoot. Whether you are cleaning up product damage, smoothing wrinkles, refining skin, or removing camera reflections, each service is priced by complexity so you know what to expect before you order.

Dust, spot and scratch removal

A photoshoot that goes without hiccups is rare, and sometimes those mishaps damage products or props in a staged shot. If you have scratches, dents or other imperfections on your product, retouching can make those objects look perfectly new again. Or if there are dust particles or other distracting spots in your shot, photo retouching can help you remove them for a cleaner shot.

Wrinkles on clothing

No matter how many irons and steamers you have on hand, wrinkles always sneak into your shot. Photo retouching can remove any wrinkles from clothing so your shots look perfect, no matter how much your models have to move.

Beauty airbrushing

Beauty airbrushing is commonly used in fashion photography. This is where the natural beauty of your models is enhanced with a little bit of Photoshop retouching. You can clear blemishes, smooth skin, whiten teeth, change eye and hair color, enhance the background and surroundings, and more.

Camera reflection removal

When you’ve caught the reflection of your camera (or something else that shouldn’t be in the shot) in a shiny surface, reflection removal will take care of it. Whether it’s a bit of glare in your subject’s glasses, or a shiny surface that’s caught something in the background, we’ll make it look like it was never there.

It makes sense to outsource photo retouching projects when:

• You’re selling clothing, but your shots all have wrinkles that you need to remove so the clothing looks fresh and smooth.
• You’ve got a photo of a slightly damaged product and need to hide a small crack or other imperfection.
• You want to add a new object to the shot but didn’t have it on set for the original photo.
• You need to make sure the visual aesthetic of your models matches your overall brand aesthetic.
• You can see the photographer’s camera reflected in an object like a glass or bowl of water.

We’ve mastered every technique in the book so we can fix blemishes, remove dust and specks, smooth wrinkles, and more. Pricing for each image depends on what kind of retouching we’re doing, and how complex the retouching will be. Every image is different, but we follow standard pricing guidelines to make sure your rate is always clear and objective, even if you’re working with a different designer.

Here’s an overview of our photo retouching pricing categories, so you know what to expect:

Simple dust, spot and scratch removal – $0.69 per image

It might be simple, but it sure is tedious. We’ll do a basic cleanup for your images that have a bit of dust, small spots, specks, or blemishes.

Great for:

• Images with a bit of a dust or a few spots
• Lightly damaged products
• Correcting small flaws

Complex dust, spot and scratch removal – $2.49 per image

The next level of dust, spot and scratch removal is for images with more significant dust or damage. On-site shoot in the middle of the desert? A product that’s been dinged up too many times? To clean up photos with lots of dust or major imperfections, we apply complex dust, spot, and scratch removal.

Great for:

• Vintage photos
• Dusty or dirty images
• Damaged products

Simple camera reflection removal – $0.79 per image

Simple reflection removal is perfect for those times when you’ve got a small amount of reflection that shouldn’t be there. Maybe you’ve caught your reflection in your subject’s glasses, or you’ve just caught a bit of reflection in a small or straightforward surface — simple camera reflection removal will clear it up quick.

Great for:

• Small, reflective surfaces
• Sunglasses or glasses

Complex camera reflection removal – $2.99 per image

Complex camera reflection removal is saved for these times when there’s a large reflective surface that has major camera reflections visible. We’ll make sure every surface is clear and reflection-free.

Great for:

• Very shiny surfaces and objects
• Cars
• Home interiors
• Large stainless steel appliances
• Groupings of multiple reflective products

Simple wrinkle removal from fabric – $0.99 per image

Simple wrinkle removal is important but another tedious, detail-oriented job. We use simple wrinkle removal techniques when you have a few wrinkles on a single-hue fabric.

Great for:

• Slightly wrinkled, solid apparel or fabrics

Complex wrinkle removal from fabric – $1.49 per image

It takes a lot more work and time to clean up severely wrinkled fabric or wrinkles on a patterned design. Advanced wrinkle removal techniques will make sure your products look symmetric and natural.

Great for:

• Wrinkles on patterned fabrics
• Wrinkles on printed fabrics

Simple beauty airbrushing – $0.99 per image

Simple beauty airbrushing includes the removal of small areas where the surrounding color is uniform, such as moles, small scars, small tattoos, peach fuzz, and other minor blemishes. Simple airbrushing also includes whitening teeth and removing stray hairs. The final image will have a streamlined, almost airbrushed effect.

Great for:

• A light touchup on your models
• Removing small scars, tattoos or other blemishes
• Whitening teeth
• Removing stray hairs

Complex beauty airbrushing – $2.99 per image

Complex airbrushing smooths or fixes larger and more complicated areas of an image while maintaining the image's original integrity. Examples include adjusting features such as lengthening a nose or removing a double chin, adding makeup or changing makeup color, reducing wrinkles while maintaining other details, and filling in eyebrows.

Great for:

• Adjusting your model’s features
• Adding or changing makeup
• Making major changes to your subject’s appearance

Product Photo Retouching Services

Clean up scratches, dust, reflections, wrinkles, and minor flaws before product images go live. Ideal for ecommerce teams, product photographers, and marketplaces where image quality affects conversion.

Portrait and Headshot Retouching Services

Keep portraits polished without making them look filtered. Path handles natural skin cleanup, stray hairs, teeth whitening, and subtle portrait retouching for corporate, editorial, and professional headshots.

Beauty Retouching Services

From simple airbrushing to more complex beauty cleanup, Path helps fashion, beauty, and campaign teams refine skin, makeup, and facial details while keeping the final image believable.

High-Volume Ecommerce Retouching

When the image count grows, consistency becomes as important as cleanup. Path supports large batches with human-edited quality, fast turnaround, and workflows that scale.

It’s easy for any company to claim they deliver flawless edits and unbeatable service but how do you separate the hype from the real deal? That’s where customer reviews come in. Platforms like Trustpilot and Google Reviews aren’t just nice-to-haves; they’re straight-up essentials for spotting the photo retouching services that genuinely put your images (and your deadlines) first.

When you scroll through real feedback from businesses and photographers, you’re getting a front-row seat to what it’s actually like to work with a service. Customers share the good, the bad, and the pixel-perfect results giving you insights you simply can’t get from a sales pitch.

A string of five-star ratings signals consistent quality, attention to detail, fast turnaround, and a smooth working relationship. At the end of the day, these reviews are your safety net - an extra layer of trust before you invest your budget (and your client’s expectations).

In short, customer feedback takes the guesswork out of finding a retouching partner who delivers on their promises, saving you headaches, time, and potentially costly do-overs.

Need help understanding which retouching services apply to your images? Start with these guides:

• Photo Retouching Costs
• Jewelry Photo Retouching
• Fashion and Model Retouching
• Headshot Retouching Services
• How to Remove Reflections and Fix Colors in Product Photos
• How to Choose a Photo Retouching Company
• Product Photo Retouching Checklist
• From Photoshoot to Final Image