Not every product needs the same shadow effect. Learn the differences between drop shadows, natural shadows, reflection shadows and floating shadows, and discover which style works best for different products, brands and ecommerce websites.
Learn how to add a shadow to an image without making it look fake, including the key principles of realistic shadow editing, common mistakes to avoid and the best techniques for ecommerce product photography.
Shadows in your ecommerce photos can help products jump off the page and into carts. And you only need Photoshop to do it—no fancy or expensive lighting equipment required.
High-gloss products are a photographer’s nightmare. Here’s how to remove distracting reflections, correct colors accurately, and export files that match the physical product, using Photoshop’s core retouching tools.